SEO
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The Ultimate Guide to On-Page SEO 2022
The power of on-page SEO is undeniable, carrying the potential to drastically increase website traffic and thus new leads; that...
The Top 24 SEO Tools for Marketing Gurus
If you’re new to the world of SEO, the good news is that there are plenty of tools to help...
How to easily audit your website for SEO
Now that 2022 is here, you may be looking for a new year’s resolution that can help add value to...
What is keyword density?
When you are optimising a landing page or blog post for keywords, you may be tempted to cram as many...
Why meta descriptions can help your SEO
While a solid SEO strategy can ensure your website appears in search engines like Google and Bing, a good meta...
7 SEO trends for 2022
2021 saw significant changes to the way we use search engines. The pandemic and subsequent lockdown changed what people wanted...
White hat vs black hat SEO – what’s the difference?
Luke Skywalker vs Darth Vader Batman vs the Joker Harry Potter vs Voldemort The world is full of heroes and...
Getting backlinks for your website – seven top tips
If you’re looking to boost your rankings in the search engines, getting backlinks from other websites can be a great...
What is international SEO?
If your business sells products and services across the world, you need to make sure your brand appears across all...
Five tips for writing SEO-friendly product descriptions
If you’re launching a new eCommerce store, the thought of writing hundreds, or even thousands, of product descriptions may bring...
Your guide to Google Page Experience
Google is well-known for regularly changing the algorithms it uses. It does this to ensure that high-quality sites are pushed...
The power of the photo – how to optimise your images for SEO
When you are optimising pages on your website for SEO, you may look at the content, structure and links… but...
Expertise, Authoritativeness, Trustworthiness. Why is E-A-T so critical for SEO?
When you hear people talk about SEO, you may listen to them talk about E-A-T. Although this acronym is only...
SEO vs PPC – which is best for your business?
When you have a limited marketing budget, you may be wondering what to spend your money on so that you...
Is short-form or long-form content better for SEO?
When you are writing an SEO-optimised blog article, there are lots of things you need to consider. You need to...